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Let us shop your rates to provide you with the coverage you need at a fair price. Click here to request a quote.


Life insurance can protect your family should the unthinkable occur. Click here for a quote.


Let us help you find the health insurance you and your family need. We also provide dental and supplemental plans. Click here to request a quote.


Here are some of the companies we represent. Click here to request a quote.

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Your Most Trusted Source for Insurance         Phone:  (501) 812-9464    Toll Free:  (800) 729-9432          

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About Us

In the Beginning:

1975 was the beginning of Insurance Benefits Unlimited, IBU, or the insurance career of George Wing.  A noteworthy contribution to client understanding of insurance was IBU’s pioneering of user-friendly comparison spreadsheets and graphics.  The first of such programs was titled “The Ultimate Family Security Analysis” introduced in the mid-1990s. The “UFSA” was an instant hit by diagnosing a client’s existing assets and liabilities for a factual analysis of insurance needs, retirement planning forecasts, and the need for budget structuring.  Over the years George has written dozens of software applications which have received acclaim for their accuracy and ease of use.

Where We're Going:

Most recently the brochures and premium cost illustrations of the Affordable Care Act attracted wide attention by taking much of the mystery out of the benefits and net premium cost of the ACA plans.  Small business owners have been particularly benefited by the innovative strategies that have been developed for small business owners and their employees.  Today’s innovation requires using several types of insurance rather than the one-size-fits-all strategy of the past. IBU represents leading health insurance providers such as Blue Cross & Blue Shield, Qual Choice, United Healthcare, Delta Dental, Ohio National, Prudential, Colonial Life, and a host of others.  

Team Bio:

personel bio picInsurance Benefits Unlimited (IBU) was founded by George Wing. He began his insurance career with New York Life in 1975. During the years while focused exclusively on life insurance he qualified for most of the industry awards for excellence and eventually became the NYLIC Arkansas agency leader after just 10 years in the business.  In the early 1990’s George began the transition to becoming an independent agent expanding into the health insurance field with both individual and group major medical plans.  Comparison shopping is way of doing business for us at IBU, we feel that it is the refiner’s fire for proving the validity of a good insurance product.   This is why we represent so many different companies to identify the best option for an individual or a business. George graduated from Oklahoma State University with a degree in business in 1968. He has been active in the insurance business for over 30 years.

George and Gayle Wing have five children and 16 grandchildren. Both are involved in community affairs in central Arkansas as well as being active participants in their religious faith.  George’s hobbies include antique car restoration, gardening, being a shade tree architect, and a dabbler with a small band of oldies and goodies musicians. 

personel bio picAlong with being an engaged Mother of five and Grandmother of 16, Gayle has been active as well in the community. Serving as a certified Zumba Gold Instructor, religious instruction, and volunteering she has served many for many years! Gayle aids IBU with her small group experience and assists with bookkeeping and office administration. Her support of George has enabled IBU to be the successful agency it is. She continues to champion the importance of life insurance as well as addressing the healthcare needs of the greater North Little Rock area which she has served so well.   

personel bio picDavid Guyor began as an insurance agent who had experienced what it’s like not hearing from an agent for months or years; or a claim that accrued and no one seemed to keep you informed.  He is always seeking reputable insurance companies that will stand behind their policies in providing excellent claim service and has liquidity for financial stability. Licensed in Arkansas, Oklahoma, and Tennessee he promises you will be pleased with how you're treated. David provides service in all types of Commercial Insurance; Home, Property, and Casualty. He also offers many categories of insurance that other agencies cannot service such as airplane, surety bonds, etc.

personel bio picScott has been a life and health agent for over 30 years. His primary focus has been spent as an Employee Benefits Specialist marketing payroll deducted benefits to large and small groups. He feels it never gets redundant tailoring an insurance benefit plan. He enjoys serving others. He has found the insurance industry to be a very rewarding career.



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